Published: Fri, April 07, 2017
Technology | By Timothy Carter

Apple's new Clips app for making stylized videos is available now

Apple's new Clips app for making stylized videos is available now

"Clips gives iPhone and iPad users a new way to express themselves through video, and it's incredibly easy to use", Susan Prescott, Apple's vice president of apps product marketing, said in a release. Your words will be automatically transcribed and time-coded in the video as you say them. You simply hold down the record button to capture what you want, then let go, and repeat.

Clips has been obviously inspired by Snapchat, Instagram, and even Vine-all mobile apps that helped fuel stylized video-sharing.

Like other mobile video editing apps, users will be able to record video or take photos from within the app, and then stylize them with text, filters, speech bubbles, and emoji. The Clips app, which will be available within a few hours on the App Store, also introduces the Live titles, a new feature that creates legends and animated titles with the sound of the voice. The interface is more intuitive than that of Snapchat, which hides its features behind swipes and taps. You can add individual video clips up to 30 minutes long to this timeline; and the total run time of a finished Clips video can be as long as 60 minutes. But Apple has a different approach for adding captions. "The effects, filters and wonderful new Live Titles we've designed for Clips let anyone make great-looking, easily sharable videos with just a few taps". You can also mute audio completely.

Apple Clips is be a free to download and use for iOS users.

Apps like Snapchat and Instagram have already popularized the idea of sprinkling emoji, stickers, and text over photos. It also includes a row of suggested contacts, which Apple generates by looking at the people you've texted most recently, names mentioned in your video, or faces you've tagged in pictures stored in Apple's Photos app. Educators have published videos showing how Clips can be used to teach foreign languages and vocabulary, and to document a student's science experiments, lending merit to the prospect of teachers adopting the app for use in classrooms.

If you happen to get things right on the first attempt, Apple Clips seems like a fun tool, but the second you try to actually edit something it all falls apart into a baffling mess of random taps.

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