Published: Wed, August 09, 2017
Culture | By Ray Hoffman

YouTube fail to remove videos glorifying knife crime

YouTube fail to remove videos glorifying knife crime

"Starting today [Monday], you can share videos with your friends and family directly on YouTube", the company said in its official blog. This has been available on YouTube's desktop site for years, but it is a feature that might eventually make its way to the mobile app.

Now the updated version of YouTube has this feature in availability. YouTube then redirects you to search page where you will see all your recently watched videos, or you can simply search another video and share. We think it will make sharing easier, faster and more fun on your phone.

After the ad-pocolypse earlier this year, YouTube put many new systems in place for advertisers to better control which videos their ads appeared over on the platform. It also offers an option of inviting users to motivate them into using the feature. But now Google added some convenient way of sharing YouTube videos. Users can also respond to a video share with, what else, another video by pressing the reel icon and searching for the right comeback.

The new feature is a move to keep users in the app rather than having them switch to another service to share its content. Till now, if you felt the need to pass on video links to your friends, you had to take help of other messenger platforms like WhatsApp, Hike, Hangouts and Facebook Messenger.

Though the platform's blog post said users could "continue sharing videos through other apps", it's clear that features such as this are an attempt to encourage users to spend more time on its platform. YouTube will show you a small pop-up at the bottom of the app that your video has been shared.

London Mayor Sadiq Kahn voiced his criticized Google and YouTube Monday for failing to remove four videos featuring violent gang fights, according to the technology media outlet alphr.

Additionally, all the other big social networks including Facebook, Instagram, Twitter and Snapchat already have messaging features for one-on-one threads and groups.

It's not just policy specialists carrying out this work either; machine learning has increasingly been used to identify and remove extremist videos on YouTube before human viewers flag up content.

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